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How it works

From your store link to a decision.

Three jobs, in order. Each step says whether you can use it now.

Live, Locked or Planned on every step.

sylvr.io/founder/peersExample data
A product view of the peer brands that share a founder's product families, shown with example data

For founders

Three jobs, one place.

The founder's three jobs

Who am I up against?

  1. 1Link your storesLivePaste your Amazon and Flipkart links.
  2. 2Product-family peersNames onlyBrands in your product families.
  3. 3Benchmark financialsNeeds your statementsAdd your statements to compare with peers.

Read what consumers want

  1. 1Your categoryLiveThe Lens: news and signals for your category.
  2. 2Review themesLiveWhat consumers praise and complain about.
  3. 3Demand bandLocked · sign inHousehold spending, by state.

Test how it makes money

  1. 1Unit EconomicsLivePrice, cost, ads, payback.
  2. 2Analyze your brandLocked · sign inRun a framework on your brand.

If you are an analyst, beside the founder

Help founders decide with sourced work.

The Programme is how an analyst starts. Delivery straight to a founder is planned, not built.

The analyst track

  1. Step 1

    Apply and trial

    15 days with the tools.

  2. Step 2

    Explore the data

    Reviews and news by category.

    Live

  3. Step 3

    Run a framework

    Once you are in the Programme.

    Locked · sign in

  4. Step 4

    Publish a report

    Founders read it free.

    Locked · sign in

  5. Step 5

    Deliver to a founder

    Planned, not built.

    Planned

Where the data comes from

Named sources, so you can judge them.

Where the data comes from

Reviews
Public marketplace reviews, captured by Sylvr. Dated on each page.
News
Category news from named publications. The news feed is not updating at the moment, so each item is dated and the newest may be weeks old.
Household demand
Projections by Sylvr from the Household Consumption Expenditure Survey 2023-24 (MoSPI). The survey rounds themselves are not loaded yet.
Your stores
The stores you link, read when you link or refresh.

Example data marks every figure on a product view above: a sample, not a customer.

Try a tool now.

Unit Economics needs no account.