For founders
Know where you stand before the next decision.
Consumer-goods and D2C founders who sell across more than one channel. Everything here opens without an account.
No sign-in to trySample data is labelled
sylvr.io/founder/benchmarkingExample data
Your three jobs
One place for the questions you keep asking.
Each step says whether you can use it now. A chip that says Live is on a page we checked on sylvr.io.
Your three jobs
Who am I up against?
- 1Link your storesLivePaste your Amazon and Flipkart links.
- 2Product-family peersNames onlyBrands in your product families.
- 3Benchmark financialsNeeds your statementsAdd your statements to compare with peers.
Read what consumers want
- 1Your categoryLiveThe Lens: news and signals for your category.
- 2Review themesLiveWhat consumers praise and complain about.
- 3Demand bandLocked · sign inHousehold spending, by state.
Test how it makes money
- 1Unit EconomicsLivePrice, cost, ads, payback.
- 2Analyze your brandLocked · sign inRun a framework on your brand.
Pick your category
Start with the aisle you sell in.
Pick your category
Personal Care and beauty
LiveReview themes, consumer language and news for the category.
Open Personal Care and beautyApparel and lifestyle
LiveThe same Lens, with regional demand for where the category sells.
Open Apparel and lifestylePackaged Food and Beverage
Captured data is thinner here, so read the event count before you rely on it.
Open Packaged Food and Beverage
Next to what you already use
Where something else is the better tool.
| If you use | They are better at | Sylvr helps when |
|---|---|---|
| A research PDF or agency brief | Depth and polish | You want category and consumer themes continuously, with your own unit economics beside them |
| A virtual CFO or a spreadsheet | Cash and management reporting | You want the field and the consumers on top of your economics |
| A general BI tool | Charts of your own store | You want the Indian category as the starting point, with published analyst work beside it |
When you sign in
Keep your work. Bring your own stores.
When you sign in
Without an account
- Read any category
- Try Unit Economics with sample inputs
- Take the Growth Diagnostic
- See the peer benchmarking demo
As a founder
- Your stores, read once, used everywhere
- Peers matched to your products
- Plans you keep, and household demand by state on a paid plan
- Back to the tool you were using when you sign in
Start with a tool. Sign in when you want to keep your work.
Unit Economics is free and needs no account.